Strategy

Personas

In user-centered design and marketing, personas are fictional characters created to represent the different user types that might use a site, brand, or product in a similar way.

Resources

Personas: The Foundation of a Great User Experience

UX Magazine

Creating Personas

UX Booth

How To Create UX Personas

UX Mastery

A Closer Look At Personas: What They Are And How They Work (Part 1)

Smashing Magazine

A Closer Look At Personas: What They Are And How They Work (Part 2)

Smashing Magazine

Introduction to User Personas

UX Lady

Defining And Applying Personas to UX Design

Evato Tutsplus

Getting the most out of personas

UX for the masses

Back